Graphic Design

Client Briefing

  • Understanding the client's needs, goals, and target audience for the design project.

  • Includes gathering detailed information through meetings and questionnaires.

Research and Inspiration

  • Conducting research to gather inspiration and understand industry trends.

  • Includes analyzing competitors’ designs, studying design trends, and gathering visual inspiration.

Concept Development

  • Brainstorming and developing initial design concepts and ideas.

  • Includes sketching rough drafts and creating mood boards.

Layout Design

  • Planning the layout of the design, including the arrangement of text and images.

  • Includes creating wireframes and mockups.

Typography Selection

  • Choosing appropriate fonts and typographic styles to enhance readability and aesthetics.

  • Includes considering font size, spacing, and hierarchy.

Color Scheme Selection

  • Selecting a color palette that aligns with the brand and project objectives.

  • Includes considering color psychology and ensuring color consistency.

Graphic Elements Creation

  • Designing or sourcing graphics, illustrations, and icons to complement the content.

  • Includes using software like Adobe Illustrator and Photoshop.

Image Editing

  • Editing and enhancing images to ensure they are high quality and suitable for the design.

  • Includes cropping, retouching, and color correction.

Design Composition

  • Assembling all design elements into a cohesive and visually appealing layout.

  • Includes balancing text, images, and white space.

Proofing and Review

  • Reviewing the design for errors and inconsistencies.

  • Includes checking for typos, alignment issues, and color accuracy.

Client Feedback and Revisions

  • Presenting the design to the client and incorporating their feedback.

  • Includes making necessary revisions and adjustments.

Finalization and Delivery

  • Preparing the final design files for delivery.

  • Includes exporting in required formats and ensuring files are print-ready if needed.

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